What is Genre?
A category of artistic composition, as in music or literature, characterized by similarities in form, style, or subject matter.
Synonyms
style - type - kind - sort - manner - genus
Why is Genre Useful
Genre comes in handy in many ways, without genre how else are going to describe the type and style of the film in one word? Say for example a director wanted to create a film, he'll first think of an idea, from that idea he'll define the genre and then build from there.
It'll then be easier for producers to pick out actors for the film, define storyboards and organise things for the film.
It'll then also appeal to the audience which it is aimed at because they know what to expect from the genre.
Genre is the style of the film but it doesn't mean it gives away the story.
Analysing a poster
If we look at the poster below, what genre will you think it is? Comedy, of course, if you thought otherwise - you were dropped on your head as a baby.
What gives away that the poster below is the genre of comedy?
First of all we have a man and a teddy urinating together and looking up. There are no dark areas, everything looks bright and lit up, the fact it's out in the summer is a great time for comedy, it's from the creators of family guy - producers of humorous cartoon shows.
The fact that the teddy bear can urinate is sort of questioning and the fact that the man is with a teddy also holds questions, must be funny.